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Wednesday, October 9, 2013

Transparency

You can not have a conversation about social media in modern day business today without discussing the idea of transparency. Increasingly, companies are incorporating transparency in their promotion efforts. Why? The reason, is because customers and stakeholders increasingly expect it. “It (transparency) is the new operating standard.”
 
"We must remember the past, define the future, and challenge the present -- wherever and however we can. It will take the rest of our lives even to begin. But then, what else have we to do?"

Transparency is about being open, honest, and accountable. Anyone can look around them and see how much transparency is in each dance organization. Many new people allowing it. It’s about responsibility.

In blogging, people are reading and making evaluations and decisions based on what bloggers write, and as such, it’s important to take responsibility for the messaging bloggers put out there.

"Delta Dawn" by Helen Reddy

And if I am positive something is going on in the Moanalua Corridor. I am not aware of what it is. But then I know that "transparency" may not have been an acceptable way in dance circles from way back. Perhaps it is not even a known factor in ballroom politics in the past or present. The closer you held your cards to your chest the better off you would be. Fifty years ago it worked, but not now.

Fortunately the new ones that are taking over are aware of the advantages of transparency and making use of free good public relations from blogs. These are the ones that will build the good dance clubs and we are still in the process. Tony Hsieh explains it best, “I think people worry much about bringing their personal selves in to business, when I think the way to succeed in today’s social media world is to make your business more personal.”


Transparency, Da Odder Kine.
 
Many of you have noticed the posters that I make and the dancing couples depicted in the posters. These have been special graphics called "transparents" They are free but hard to find on the Internet. I have been lucky and have over the years accumulated almost a hundred. Many which I have never used, probably will never use and I will delete them.


What makes them transparent is that the background is transparent, so wherever I place the graphic, only the figures show and the background of the poster shows through. But now I have discovered how to make any photo transparent. So far I have done it for two couples. Calvin and Debra Ota (above graphic) and Theo and Diane Behic and I have used them in posters. So I am looking for the next one. Some nice dancing couple in a nice dance pose, preferably in costume. Just email me the photo and I will do the rest. Gradually I will delete all the professionals and I will use only our people. Wouldn't that be nice?

"It may be true that the weak will always be driven
to the wall. but it is the task of a just society to see
that the wall is climbable."
 
 

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